AMA with Google highlights: The core search algorithm update, mobile-first index status & more
Core search algorithm update Johns noted the core search algorithm update started to roll out on March 7. Most SEOs believed it started to roll out either on March 8 or 9. He reiterated that this core search algorithm update is designed to “reward under-rewarded sites,” and if your site saw a drop, just keep working on making your site better, it does not indicate a penalty. The mobile-first index and speed update With the mobile-first index, there is nothing new to add; it is still “chugging along,” Johns said, and overall, this is a big effort and a big change, so Google is taking its time with it. The speed update is coming in July, and thus, speed and mobile-friendliness are most important. Everyone should be working on that for their websites if they have not done so already. Voice search There were a number of presentations during SMX West addressing voice search and how site owners can prepare their content for surfacing in voice. Johns did not have specific infor...